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3 Tips For Getting Viral Twitter Traffic

Twitter is a great way to get your message out there and go viral. Although you are limited in the number of characters you can use, the retweet feature can get you lots of exposure and followers. Here are a few tips on how to go viral.

Just Ask

Sometimes, it’s as simple as asking people to retweet your message. Tweets that have the word “please” in them (as in “Please RT!”) have been shown to get much more retweets than those that don’t. In addition, most retweets had links in them. Of course, only ask people to retweet your most amazing content.

Tweet At The Right Time

In order to get retweets, people have to see your tweet. Knowing when to tweet is crucial. You can use a tool such as Tweriod to find out when your audience and followers are most active. You can then use a tool such as Buffer or Hootsuite to schedule your tweets for that time period in advance.

Give Something Away

You can offer to give away something for free to everyone who retweets your message. This can be a coupon, promo code, free report or even an entry into a raffle. You can use a tool such as Pay With A Tweet for this. You can also allow people to share your message on Facebook or other networks. Your message can be embedded on a website or landing page, or even on a thank-you page in exchange for a bonus.

For more social media tips, contact us today!

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3 Free Tools for Social Media Graphics

With the importance and prevalence of visual marketing in the digital age, knowing how to create your basic graphics for use online is a must. Graphics are everywhere: social media posts, social media headers, email marketing, online paid advertisements, website visuals, and the list goes on.

Working with professionals allows great opportunities for ongoing relationships and personalized experiences. However, not everybody needs a professional for every visual asset for your brand. Sometimes, creating the work yourself can be just as effective while keeping your wallet happy.

The next time you’re looking to create a quick graphic solution, check out these free online tools and their tutorials.

1. Canva

This one is a must for anyone taking their online presence seriously. Canva allows users to work off pre-fabricated templates for every image imaginable, or create something completely custom. If you’re looking for an all-in-one template powerhouse, this is it.

2. Pablo

It’s like a slimmed-down version of Canva. Pablo is an easy-to-use graphic design tool for social media posts. It’s a part of Buffer, one of the top social media scheduling apps, so you know you’re dealing with the right folks. They also pull gorgeous stock photos to search from so you don’t have to go digging on your own. Use it for designing posts for Instagram, Pinterest, and Facebook and Twitter in an instant.

3. Pixlr

Want professional-looking content without paying for Photoshop? Pixlr is the answer. With all the necessary design tools in one web app, it can be overwhelming to new users. There is a lot to learn, but the interface is pretty straightforward and once you learn the basics, you’re set. Spend more time here if you’re creating more complex pieces of design or involving multiple layers, patterns, textures, or logos.

It’s time to say goodbye to beautiful brand envy. You’re the boss of your graphics now.

Contact us for more on creating cohesive graphics for all your social media accounts.

4 Ways to Grow Your Small Business with Facebook Groups

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As a small business owner, there is no extra time to interact on social media. Every hour is precious and if it can be spent maximizing efficiency and finding leads, even better.

Most of the time, social media becomes a time-suck. However, if given a time limit and purpose, social media can turn into a wealth of resources.

Here, we’re focusing on Facebook and the power of joining Facebook groups. Find and join the industry groups related to your work, then check out these four ways to grow your small business with Facebook groups.

1. Ask questions often

Receiving genuine feedback from an interested audience already in your industry is a wonderful free resource. Being able to openly and transparently ask questions about products, services, tools, and processes to folks that are already listening is invaluable.

2. Drop helpful resource links when relevant

It’s important to share more than your own work while helping someone else. Share other websites, blogs, and business resources that you’ve found helpful, but that aren’t coming directly from you. Knowing about and sharing a variety of content builds trust and makes you look like a pro.

3. Like and comment

This one is unavoidable. You don’t need to go crazy on everybody’s posts, but you do need to interact with likes and comments when you’re invested in the topic. The more you show your face, the more group members will remember you, and the more likely they are to browse your work.

4. Give more than you take

The golden rule of Facebook groups, always give more than you take. For feedback, likes, comments, answers to questions, and general positive interactions, always come from a mindset of abundance. Don’t worry about receiving attention yet. Organic interaction encourages organic growth.

Join a Facebook group and start growing!

Contact us for more on using Facebook groups for business.

Twitter Tips

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3 Actionable Tips for Connecting with Freelancers on Twitter

Freelancing can be a lonely business. It can also be a goldmine for social interaction and for making connections. When you are your own boss, you’re in charge of what events you attend, who you know, how many people you meet, and where those connections take you.

But the first step is getting yourself noticed. Follow these quick, actionable tips next time you’re looking for a new professional peer on Twitter.

1. Say Hi

No more lurking in the shadows of the digital world. Since you’re in charge of networking and meeting new people, be the first to say hello. Reach out with a regular old tweet and say something you like about the other person’s work. Whether it’s someone you admire or just found by accident, the person on the other side of that tweet will smile and your chances of making a lasting connection go up exponentially.

2. Share Relevant Content

Don’t assume swarms of cool new connections will find you online. You need to post relevant articles, blogs, and material with relevant hashtags so your profile doesn’t dissolve into nothingness. Your voice matters. So share content that aligns with your work, your message, and your values. That’s what will attract the right kind of connections.

3. Avoid Personal Gossip

As tempting as it is to share extremely personal struggles, stay away from anything you wouldn’t want a client to know about. Assume every potential client will scroll through your social media. Don’t let them be turned off by unprofessionalism.

Contact us for more on Twitter.

hashtags

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#Hashtags By The Numbers

Don’t have time? Listen to the Audio file on the go!
*Please note that the voice in the audio below refers to a Hashtag as “Number”

 

If you’re working to grow your social media presence, you’ll probably have noticed that most platforms have adopted the hashtag. They’re used to link different groups together and to make it easier to see how many people are discussing a topic in real-time.  It allows you to quickly find and converse with your followers, or to get your posts noticed. For small businesses it also allows you to drive brand recognition and impact customer loyalty.

There are some ‘unwritten’ rules to hashtag use though, and we’ve broken them down for you.

Twitter – #Don’t #Over #Do #It. Using three tags at maximum to a single tweet is the way to go when it comes to Twitter. You want your tags to be relevant, not cheap. Posts with that follow this rule tend to get more interaction than those without or ones that go overboard.

Instagram – In direct contrast to Twitter, Instagram encourages you to use hashtags to the max. Using 10 or more for a single image is not unheard of. In fact, posts with 11 or more hashtags had more engagement than those with fewer.

Pinterest – While Pinterest does support hashtags, and there doesn’t seem to be a limit to how many you can use, they seem a bit… pointless? You can’t search by them, and there’s really no use for them as such. They are useful for cross-promotion and branding though.

Facebook – Alright, this one is really a trick question. Although you can include hashtags on Facebook, they don’t really do much for you. Facebook curates your content. The things that you’re interested in, come directly to you. So for this one, we’re saying: Just don’t use them.

Tumblr – Tumblr hashtags are restricted to the ‘tag’ field at the bottom of a post. What this means is that you can’t create one within the body of a post. While there is no limit to the number of tags you can add to a post, there is a caveat. Your post will not make it to the search results if you’re only re-blogging. So, if you’re looking to use Tumblr as a curation tool, don’t worry about tagging. If however, you want to use it to get noticed, make sure to utilize the tags on all posts you create. What’s even better is that like Twitter, when you search a hashtag, it will show all of the users who have recently used that tag so that you can follow them. This means that hashtag use is a fantastic way to build your following as well.

We hope this guide has given you a bit more insight into the hows and whys of hashtags and how to go about using them. If you’re interested in learning more about how to grow your social media, please feel free to comment below, or contact us today.