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What’s the word in Marketing word mash-ups? By definition fusing two words together by sound and meaning is called a portmanteau. A few examples are smog, coined by blending smoke and fog, or motel, from motor and hotel. We wanted to give it a try and apply it to all things marketing & social media marketing... Read more »
It’s Everywhere The first magazine was published in 1741, the first billboards arrived in the late 1800’s, search engines launch in 1995, blogging emerged in 1998, social media sites gained prominence in the early 2000’s, YouTube came out in 2005, Facebook & Twitter hit the marketing scene in 2006. We love marketing because it’s everywhere... Read more »
Social media, if used effectively, can be an excellent tool to build your brand, generate leads and convert them. Reality check – if your social media pages have only a handful of followers, and if more than half of them are just your employees, then you are not “doing social media.” Here are... Read more »
WordPress is great open source software for blogging as well as setting up websites in. The dark side of being open source is that it is a constant target. Bots and spammers can use your WordPress, to try to boost their SEO for whatever snake oil they are selling. These are majority of what I’ve... Read more »
Voila! Media Group believes that everything we do sends a message & reflects on your company’s brand. We are going to bring a series of blog posts from Melissa of TruPerception each month to give you tips on communication-related topics to help with your brand’s design extension. Tune in each week to find out how... Read more »