Shelly and Tobie working together Shelly and Tobie celebrating a win

Meet Shelly & Tobie

Two marketers.
One mission.

See how we celebrate your wins

How we work

Opposites who work ridiculously well together.

One does the strategy and the story. The other does the design that makes people actually read it. Turns out we're each the brains and the beauty. Humble, we know.

Shelly
Burr

Founder & Strategist

Shelly Burr

"I help you become the brand people can't stop talking about."

The one who finds your story.

Shelly spots the angle you're too close to see, then makes it impossible to scroll past. Nearly three decades in, and a quiet brand becoming the one everyone's talking about still makes her whole day.

See Shelly off the clock ↓

Tobie
Anderson

Graphic Designer & Strategist

Tobie Anderson

"I make your brand impossible to ignore."

The one who makes it look effortless.

Tobie turns tangled ideas into clean design that quietly does the selling, and if it doesn't work, it doesn't go out the door. Long enough at this to catch the expensive mistakes before they happen.

See Tobie off the clock ↓

Why clients stay

Five reasons clients stick around.

1

We don't hand off and disappear.

Strategy and execution, from the same people. No fancy PDF, then radio silence.

2

We've done this since 1999.

Trusted since 1999. No rookie mistakes. We've already made every one for you.

3

You always know what's working.

Real numbers. No "trust the process." Total honesty, no surprises six months later.

4

We adapt when life gets weird.

Budget shifts, we adjust. New idea, we're on it. You'll never wonder if we're in your corner.

5

Most clients stay for years.

Clients stay year after year because the work delivers. And when someone's ready for a new direction, we send them off stronger than we found them. No hard feelings, just proof it worked.

Who we work with

Great marketing knows no zip code.

Based in Hudson, Wisconsin, we work with established businesses near and far, as long as you're serious about growing. If you're done trying to figure marketing out alone, you're exactly who we had in mind.

Off the clock

The stuff that doesn't fit on a resume.

Hover a photo to meet us off the clock.

Proof Shelly doesn't work 24/7

Shelly golfing with family

Golf Runs in the Family

Mom, Dad, and my son. Bragging rights stay in the family.

Shelly rowing at sunrise

Rowing

Up before the sun, under the bridge by six. This view never gets old.

Shelly traveling

Travel

Wheels up, laptop closed.

Shelly and her husband on their wedding day

Newlyweds

Married after 13 years of dating, worth the wait.

Shelly's three kids

Our Three Kids

Grown, flown, and still running the family group chat.

Robin, Shelly's dog

Meet Robin

The dog gets all the attention now that the kids are out of the house.

Things Tobie can't resist

Tobie with her grandkids

Mimi

My favorite job title of all! My grandkids, Aletta and Nolan, call me Mimi.

A coffee flight

Coffee Flights

Froth & Cork in Hastings changes their flights monthly… delicious!

Tobie and her husband Matt

Baseball

My favorite season of the year. Go Brewers!

Jameson, Tobie's dog

Jameson

The kids grew up and left us. Jameson took their place.

Tobie at a Brewers game

High School Sweethearts

Married to my high school sweetheart, Matt, for 30+ years.

A craft beer

Beer Me!

I love craft beers and my favorite is French Toast at Pitchfork Brewing in Hudson.

Time to stand out

Ready to be impossible to ignore?