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Blog

Essential Gear for Social Media Success: 5 Tools to Level Up Your Content Game
Picture this: You’ve got a killer idea for a social media video. You’re ready, dressed to impress, and the lighting is just right (or so

Why You Shouldn’t Wait for the “Right Time” to Start Your Marketing: Seize the Moment Now
In business, timing can seem like everything. It’s tempting to wait for the “perfect moment” to launch a new marketing campaign—when your budget feels more

The Magic of Power Words in Marketing
Unlocking the Potential of Your Marketing Power words are the secret sauce in the recipe for effective marketing. These are words and phrases that evoke

SPAM in Social Media
I’ve noticed an uptick in spam messages lately, and it’s a challenging problem. Bad actors are constantly evolving their tactics to avoid detection and circumvent

Cut Costs, Not Reach: Avoiding Apple’s New Fee on Social Ads
If you’re using your iPhone to boost posts on Facebook or Instagram, you might be in for a costly surprise. This change took place in

The Social Media Content Code: Cracked!
Ever stared at the blank screen of doom, wondering what to post next on your social media channels? It’s a common plight, one that binds

Rethinking Self-Promotion
Ever felt a bit uneasy about stepping into the limelight? Did you grow up hearing that it wasn’t polite to be the “show-off” in the

Catch your ideal client’s eye, with these hooks
Picture this: You’re on a boat in the vast, digital ocean of social media. Your post is like a juicy worm, wiggling on the hook.

How a Website Review Could Save You Thousands of Dollars
In the digital era, your website is your business’s first impression. Ever wondered how it appears to a customer? How do you know if you